Friday, April 25, 2025

People underestimate the level of support for real climate action

I think this is true for a lot of issues, though generally not quite to this extreme.
A staggering 89 percent of people worldwide believe their governments should be doing more to combat climate change. Yet current policies across nations are putting the planet on track for a catastrophic 3.1°C of warming. That disconnect—between near-universal public demand and government inaction—is what Covering Climate Now (CCNow) calls a “deficit in democracy.” It’s also the focus of its new yearlong initiative: the 89% Project.

Launched to coincide with Earth Day, the 89 Percent Project aims to break what experts describe as a dangerous spiral of silence around climate action, one perpetuated by misperceptions, media neglect, and political indifference. Despite overwhelming evidence that climate concern is both widespread and intensifying, many people continue to feel isolated in their worry—an illusion that disempowers individuals and lets leaders off the hook…

“Almost everybody dramatically underestimates the level of concern and support for action on climate change,” said Anthony Leiserowitz, director of the Yale Program on Climate Change Communication. “It basically refers to the fact that most of us don’t know what’s in other people’s heads.”

This phenomenon—what researchers call “pluralistic ignorance”—is fueling what sociologist Cynthia Frantz describes as a “self-fulfilling spiral of silence.” As she put it, “Currently, worrying about climate change is something people are largely doing in the privacy of their own minds.” - Nation of Change

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